Romanians are... Les Roumains sont... Romanii sunt...

Hey you in front of the screen, what's your problem with Romanians?! 

If you googling with "Romanians", there is not a pretty sight over they are not so nice and polite. So ROM invites people googling pretty sentences to renew their image till 1st December Romania's National Day. Until now, about 220.000 visitors -clicked and changed- it on campaign's website. 

Nationalism is of the essence for McCann Erickson Bucharest's ROM campaigns. For the other Cannes Lions Promo and Activation winner; check American ROM video out.

Source: Bigumigu